Get ready to saddle up—Beyoncé is officially hitting the road with her highly anticipated Cowboy Carter tour, and fans are already buzzing after the superstar shared a dramatic sneak peek of her stage design.
On Sunday, April 27, Queen Bey took to social media to drop a stunning black-and-white teaser video, offering fans a first look at the elaborate stage setup. The short clip opens with a camera angle moving upward from the stairwell at Inglewood’s Lofi Stadium, eventually revealing the tour’s bold, western-inspired stage before fading to black. The caption, simply reading “She’s coming,” sent fans into a frenzy of excitement.
While fans on Reddit had speculated about the stage design after sketches leaked earlier in the week, Beyoncé’s video suggests there’s much more in store than anyone imagined. From the looks of it, the Cowboy Carter tour promises a spectacular visual experience that matches the energy and message of her genre-defying country-infused album.
The tour launches on Monday, April 28 in Inglewood, California, and wraps up on Saturday, July 26 in Paradise, Nevada at Allegiant Stadium. With Beyoncé known for pushing creative boundaries during her live performances, concertgoers can expect a dazzling, high-concept show filled with surprise elements and genre-blending moments.
Beyoncé’s Cécred Haircare Now Available Nationwide at Ulta Beauty
While preparing for her upcoming tour, Beyoncé has also achieved a major milestone in the beauty industry. Her luxury haircare line, Cécred, is now officially available at Ulta Beauty stores across the United States, both in-store and online at ultabeauty.com.
Since its launch in February 2024, Cécred has gained widespread acclaim for its premium formulations, winning multiple beauty awards and receiving glowing reviews from customers. To celebrate the brand’s retail expansion, Cécred released a playful Instagram skit themed like a spy movie, titled “Operation Get Cécred at Ulta Beauty.”
The video features Beyoncé herself, alongside her mother and Cécred co-founder, Tina Knowles, and several team members. The lighthearted clip ends with the mission being “completed,” with the caption:
“Operation get @cecred at @ultabeauty is officially COMPLETE, with the help of the big boss and founder, @beyonce! Available NOW at your local Ulta Beauty store and ultabeauty.com.”
The expansion marks a significant step for Cécred, solidifying its place in mainstream retail while continuing to embrace textured hair and celebrate Black beauty.
Beyoncé Ranks Among the Most Influential Women of the 21st Century
In addition to touring and building her beauty empire, Beyoncé continues to receive major recognition for her impact on music and culture. In March 2025, Billboard ranked her at No. 3 on its list of “Top Women of the 21st Century,” trailing just behind Rihanna at No. 2 and Taylor Swift at No. 1. Other notable artists in the top five included Adele and Katy Perry.
This recognition further reinforces Beyoncé’s status as a cultural icon whose influence extends far beyond the stage. Whether she’s transforming country music with Cowboy Carter or redefining beauty standards with Cécred, Beyoncé remains at the forefront of global pop culture.
What’s Next for Queen Bey?
With a sold-out tour on the horizon and her haircare line making waves in retail, 2025 is shaping up to be another powerhouse year for Beyoncé. As fans count down the days to the Cowboy Carter tour kickoff, the excitement around her artistry, branding, and activism shows no signs of slowing down.
Tickets for Beyoncé’s Cowboy Carter tour are available via major ticketing platforms.
Cécred haircare is now available nationwide at Ulta Beauty and online at ultabeauty.com.
