LeBron James is stepping into the world of dolls, but not just any dolls—he’s been named the first-ever “Kenbassador” for Barbie! The Los Angeles Lakers superstar has joined forces with the iconic doll franchise, earning the title for his influence on culture, style, and community.
The LeBron Barbie Doll: A Mini King for Fans
Mattel’s LeBron James doll is a sight to behold, boasting incredible detail that mirrors the four-time NBA champion’s signature look. The figurine features LeBron’s facial hair, a custom letterman jacket, a crossbody bag, sleek shades, Beats headphones, a gold watch, and merch representing his LeBron James Family Foundation.
In true LeBron fashion, the mini version of the basketball legend wears a pair of Nikes with phrases scribbled on them—just like the ones he dons before every game. But, in a funny twist, the LeBron doll comes with a hat, meaning there’s no need to argue over his hairline!
More Than Just a Doll: A Symbol of Impact
Mattel explained that LeBron’s inclusion as the first “Kenbassador” goes beyond his basketball fame. The company highlighted his humble beginnings, his evolution into a basketball icon, and his efforts as an activist. “LeBron emerged from humble inner-city beginnings to become a basketball legend and activist, vowing to give back to the community that raised him,” they said in a statement.
Since founding the LeBron James Family Foundation in 2004, LeBron has been dedicated to empowering the youth of Akron, Ohio, providing them with resources to succeed in life. The foundation offers housing, healthcare, job training, and more, helping to create lasting, generational change.
“LeBron and his foundation have rolled up their sleeves to create real generational change, exemplifying what it means to be a true MVP,” Mattel added, underscoring his commitment to making a difference both on and off the court.
The Price Tag and Potential Fan Frenzy
The LeBron James Barbie doll is set to hit stores and online retailers for $75, and it’s safe to say that both kids and collectors will be eager to get their hands on one. While the doll is likely to be a hot commodity, there’s one person who probably won’t be rushing to buy it—ESPN’s Stephen A. Smith. The two are currently embroiled in a massive feud, so he might be skipping this particular collector’s item for now.
But the real question fans are asking is: Will we see a Savannah James doll next? If LeBron is getting the Barbie treatment, it might just be time for a doll that honors his wife’s role in the family, too.