The drama between Hailey Bieber and Scooter Braun might not be over—and fans are eating it up.
On Saturday, the Rhode founder posted a cheeky, exaggerated selfie to her Instagram Stories—complete with comically distorted lips and eyes—and soundtracked it with Mariah Carey’s “Obsessed.”
The timing? Just hours after Braun took to Instagram to gush about Justin Bieber’s upcoming album Swag, calling it “beautiful, raw, and truly him.”
Now, the internet is asking: Was Hailey sending a subtle message to Scooter?
Scooter’s Gushing Post About Justin
Braun, Justin’s longtime manager-turned-former business partner, had nothing but glowing praise for the pop star’s new work.
On Instagram, Braun wrote:
“Proud, impressed, and genuinely enjoying the music. This is Justin at his best—beautiful, raw, and truly him.”
He even shouted out “Daisies” as a standout track on the highly anticipated album.
But fans quickly noticed Hailey’s “Obsessed” post hit Instagram shortly after, and many believe it wasn’t coincidental.
“Obsessed” – A Clapback Anthem
For context, Mariah Carey’s 2009 hit “Obsessed” has long been hailed as a clapback anthem. The lyrics famously take aim at someone obsessed with the singer, fueling speculation that Hailey was throwing shade at Braun over his comments—and perhaps their complicated history.
Financial Drama Between Justin & Scooter
This eyebrow-raising moment comes hot on the heels of reports about Justin’s multimillion-dollar financial settlement with Braun.
Earlier this week, news broke that Justin agreed to pay:
💸 $26 million Braun claimed he was owed
💸 50% of another $11 million the record exec says he’s still due in unpaid commissions
The hefty payout reportedly settles years of behind-the-scenes disputes over contracts and management fees.
Fans Are Divided: Shade or Coincidence?
The internet has erupted with speculation:
- “She knew what she was doing with that Mariah track!” one fan tweeted.
- “This is Hailey protecting Justin. I love her loyalty.” wrote another.
- Others defended Hailey, suggesting the post could have been random and not a deliberate shot at Braun.
Hailey & Scooter’s Icy Relationship
While Hailey has kept quiet publicly about Scooter, rumors of tension between the two have swirled for years. Many believe Hailey has encouraged Justin to distance himself from Braun, whose client roster has included megastars like Ariana Grande and Demi Lovato—both of whom also cut ties with him recently.
What’s Next for Team Bieber?
Neither Hailey, Justin, nor Scooter has directly addressed the speculation around the Instagram post. But with Justin’s album rollout underway and fan theories flying, one thing’s for sure: the drama isn’t going away anytime soon.
📢 Do you think Hailey was throwing shade at Scooter, or was it just a harmless post? Sound off in the comments!