Tyla is investing in the next generation of female creatives, launching a $50,000 scholarship program designed to help women pursue degrees in music and arts-related fields.
The South African singer has partnered with Sony Music and the Institute of International Education (IIE) for the “That Girl” Music Scholarship, which will award 10 recipients $5,000 each to help cover tuition and mandatory fees at accredited institutions.
The initiative takes its name from “That Girl,” a track from Tyla’s recent album *A*Pop*, and aims to support aspiring creatives facing financial barriers as they work toward careers in the music and arts industries.
The funding will be split between the United States and South Africa, with six scholarships allocated to students in the U.S. and four reserved for applicants in Tyla’s home country.
In the United States, eligible students must attend institutions in or around six designated cities: New York City, Washington, D.C., Tampa, Atlanta, Houston and Los Angeles. Applicants must also meet the program’s eligibility requirements, including enrollment at an eligible institution near the singer’s scheduled tour stops.
What Scholarship Winners Will Receive
Each selected student will receive a $5,000 grant to help with qualifying education expenses. The package also includes tickets to a Tyla concert and a private meet-and-greet with the “Water” hitmaker.
Applicants must demonstrate academic achievement and financial need as part of the selection process.
The application materials listed in the program details include a personal statement of up to 3,000 characters, a 30-second video introduction, official academic transcripts and documentation outlining estimated tuition costs.
South African applicants have an additional option: they may already be enrolled in a university program or plan to begin one in 2027.
The initiative offers financial assistance alongside a direct connection to an artist whose career has reached audiences around the world. Tyla rose to international prominence with “Water,” which reached the top 10 of the Billboard Hot 100.
Her latest scholarship initiative extends that influence beyond music releases and performances, directing support toward women preparing for careers in creative fields.
Applications for the “That Girl” Music Scholarship are reportedly open. Prospective applicants should review the official program requirements and deadlines before submitting their materials.
For the 10 selected women, the opportunity could provide both practical help with education costs and a chance to meet one of South Africa’s most internationally recognized music stars.
