Tennis superstar Naomi Osaka may have bowed out of the 2025 US Open after a tough loss to Amanda Anisimova, but the conversation off the court is still buzzing thanks to her viral custom Labubu figurines.
Fans were eager to see the grand finale of Osaka’s “Lablingblings” — the bedazzled monster collectibles she introduced round by round, each inspired by tennis icons. Unfortunately, her early exit meant the final piece never made its debut.
But don’t worry, Swifties — the story might not be over just yet.
The Viral Labubu Series
Throughout the tournament, Osaka lit up social media with her custom Labubus — each sparkling, crystal-encrusted figurine paying homage to a tennis legend:
- Billie Jean Bling (a nod to Billie Jean King)
- Andre Swagassi (inspired by Andre Agassi)
- More dazzling designs introduced with every victory
The collectible series quickly went viral, blending Osaka’s love for tennis, fashion, and playful creativity into one of the US Open’s most unexpected cultural moments.
Meet the Designer: Kerin Rose Gold
Behind the viral creations is Kerin Rose Gold, the New York-based designer known for her work with Rihanna, Lady Gaga, Britney Spears, and countless other A-listers.
Speaking exclusively to TMZ Sports, Gold admitted the attention from Osaka’s Labubus has been next-level:
“I’ve gotten more buzz over the past few days than the time Rihanna name-dropped me in an interview,” she said.
While she hasn’t spoken with Osaka directly, Gold revealed that Naomi’s team has been “gracious, warm, and incredibly collaborative.”
The Making of a Labubu
So, what goes into creating these dazzling figurines? Gold broke it down step by step:
- 3D Printing: Around 5 hours to produce the base model.
- Crystallization Process: Another 4 to 5 hours meticulously applying crystals by hand.
- Total Time: Between 9 and 12 hours per piece.
Each figurine is a labor of love, combining tech precision with luxury craft.
The One Fans Didn’t Get to See
Following her loss, Osaka revealed her final Labubu design was going to be herself.
Yes, the last figurine in the series would have been a bedazzled Naomi Osaka Labubu — a fitting conclusion to the viral project.
And while fans didn’t get to see it courtside, Gold says she’s ready to bring it to life:
“If Naomi still wants it, I’ll make it,” Gold confirmed.
“I’m hoping there’s a way to make [the Osaka Labubu] happen. No promises, but I’m hoping.”
The Labubu Craze
Labubus aren’t just a tennis trend — they’re a global celebrity obsession.
In 2025, the collectibles exploded thanks to stars like BLACKPINK’s Lisa and Kim Kardashian, who proudly displayed their designer monsters on social media.
The crossover into sports via Osaka feels like the next natural step, blending fashion, art, and athletics into one glittering spectacle.
Naomi Osaka’s Return
Even though her US Open run ended earlier than fans hoped, Osaka remains one of the most-watched figures in sports and pop culture. At 27 years old, she’s balancing motherhood, a comeback to pro tennis, and now, a viral trend that has the internet in a chokehold.
If her team and Gold move forward with the Osaka Labubu, it could become one of the most iconic — and collectible — pieces in the craze.
Final Word
Naomi Osaka may have missed her shot at a US Open title this year, but she created a different kind of legacy with her Labubu series.
And if designer Kerin Rose Gold has her way, the self-inspired Osaka Labubu might still shine — even if it’s off the court.
Would you cop a Naomi Osaka Labubu if it dropped? Sound off in the comments and stay tuned with The Pop Radar (TPR) for all things tennis, fashion, and pop culture collabs.
